Branding

Positioning for success
How We Work

Our Branding Process

01

Research & Workshops

We'll quizz you on exactly what you are trying to achieve. To provide a great solution, we need to fully understand your objectives. During our creative branding workshops we'll work with you, or your team to discover your brand archetype, and key target personas.
02

Finding the solution

We'll find a creative solution for you. Thinking outside the box to create something that not only works, but gives you a competitive edge.
03

Collaborate

Once we've presented our solutions, we work with you to refine and perfect it, until you are completely happy with the end result.
04

User Testing

It is crucial that you test your brand with members of your target audience, we'll work with you to test your brand, and make sure it works before finalising your look & feel.
05

Brand Guidelines

We'll create your brand guidelines, and a library of graphic files to help you make sure all communication is 'on brand' and supporting your key objectives.
ready to take your business to the next level?

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Contact Us

We'd love to hear from you. Fill out the form here, and let us know how we can help.

hello@thecolab.co.nz
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